Is it effective to call people at random times on different days when making prospecting calls?

Calling people at random times on different days is not considered effective for prospecting calls because it often results in poor connection rates and low quality interactions. Instead, successful prospecting relies on strategic planning and timing to increase the likelihood of reaching potential clients.

When you call at random times, you may catch individuals when they are busy, unavailable, or simply not in a mindset to engage, which diminishes the chances of having a productive conversation. The best practice is to consider the habits and preferences of the individuals you are contacting; for instance, many people are more receptive during evenings or weekends rather than during typical work hours.

Moreover, having a routine or schedule helps build consistency in your outreach efforts, making it easier for individuals to anticipate your calls and respond positively. By focusing on appropriate times based on target demographics or personal contact preferences, agents can significantly enhance their prospecting results.